Going Viral

Going viral refers to internet content that can be passed through electronic mail and social networking sites such as Facebook, Twitter and YouTube. This works by rapidly sharing links with a number of individuals. Such marketing techniques help to produce increase in marketing objectives such as product or services sales. This method can also be delivered by word of mouth. The following are some methods I am trying to follow to create a viral campaign for the installation, such as making a video, using photos and visual content while also paying attention to keywords and tags. 

http://webtrends.about.com/od/howtoguides/tp/How-to-Go-Viral-Tips-For-Going-Viral.htm